
Available for new project

01 // THE CRAFT
Core Services
GHL CRM Setup
End-to-end GoHighLevel account configuration, pipelines, custom fields and contact segmentation.
Workflow Automation
Lead nurture, internal notifications and trigger-based follow-ups across the customer journey.
Facebook Ads Campaign Management
We create and manage Facebook Ads that help businesses attract, nurture, and convert more customers.
SMS & Email Campaigns
Multi-touch sequences using Twilio, GHL native and email automation.
Executive Support
Inbox, calendar and client-comms management for founders running lean.
Funnels & Landing Pages
High-converting funnel builds wired to Facebook Ads lead forms and CRM.
02 // THE CRAFT
Automation Ecosystems
Real GoHighLevel automations Iโve built โ modular, trackable, and tuned for conversion.
GHL Walkthrough
Inside the build
03 // THE CRAFT
Technical Snippets
FB ADS Follow- up Automation


Appointment Reminder Automation


Post-Close Client Nurture


04 // THE CRAFT
Industry Tenure
2025 โ 2026
Truehold
CRM & Sales Support Associate
Executed Call, SMS & email outreach using Salesforce, Twilio and Slack.
Managed structured CRM follow-up systems generating 70โ80 qualified opportunities monthly.
Maintained accurate opportunity tracking and pipeline organization.
2025
ATL Light Installers
GoHighLevel Specialist & Executive Support
Managed and optimized GoHighLevel CRM for lead tracking and customer communication.
Built automation workflows for lead nurturing, appointment reminders and pipeline management.
Integrated inbound leads from Facebook Ads, website forms and phone inquiries.
Organized pipelines and automated follow-up systems to improve conversion.
2024
Homeaglow
Appointment Setter & CRM Support
Outbound lead generation and appointment qualification.
Managed CRM workflows using HubSpot and Aircall.
Strengthened the sales pipeline through strategic lead nurturing.
2021 โ 2024
Optum Global Solutions
Member Advocate / Sales Associate
Assisted healthcare members with benefits, claims and account inquiries.
Maintained accurate CRM documentation across high-volume inbound calls.
Identified opportunities for customer support and service recommendations
05 // THE CRAFT
Funnels that convert
Real Estate
Meridian Properties โ Buyer Journey Funnel
Multi-step buyer journey funnel with property browsing, calendar booking, and post-booking nurture pages.


Home Services
C&C Pressure Washing โ Lead-Gen Funnel
High-converting lead funnel: hero, problem/solution, limited-time offer, and social-proof reviews.





06 // THE CRAFT
Facebook Ads campaigns
Lead-gen campaigns I manage end-to-end โ from ad set structure to CRM hand-off.

271 Leads
Generated across 7 ad sets at an average $14.47 per qualified lead โ routed straight into GHL pipelines.
$14.47
Cost / Lead
7
Ad Sets
$15
Ad Sets
07 // THE CRAFT
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Testimonies
Real messages from real clients.
08 // THE CRAFT
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Start Your Transformation
Helping service-based businesses grow with
GoHighLevel Systems, Executive Assistance,
Facebook Ads & Client Outreach Automation.
fast response within 24 hrs
Free Consultation
Book a call with Anne
30- 1HR , no pressure. Let's talk GHL, CRM, and what needs automating in your business.
๐ 30 min - 1 HR
๐ Zoom / Meet
๐ Free

Anne Grimaldo
GHL Specialist - Philippines
2026 Anne Michelle Grimaldo . Built with Precision